Certificate 4 in Marketing

Program Details

Introduction

This programme aims to enable students to demonstrate generalized theoretical and factual knowledge of marketing. It also helps them to use applied knowledge and understanding, together with routine techniques, to address issues related to marketing in practical contexts. Furthermore, students acquire critical thinking skills and research skills that are appropriate for carrying out a range of activities independently for study purposes and for workplace application. The knowledge, skills and attributes gained from this programme will help the students to build a career in marketing. This programme also creates a pathway for higher education in business-related areas.

Entry Requirement

General Entry Criteria

3 O’Level/SSC passes with C grade and above

OR

Attainment of a Level 3 qualification in a related field

Alternative Entry Criteria

18 years old

AND

1 year work experience

AND

Ability to communicate in the language of instruction

Program Structure

• English Proficiency 1

• Foundational Mathematics 1

• Academic Writing and Research Skills

• Essentials of Business

• English Proficiency 2

• Foundational Mathematics 2

• Introduction to Marketing

• Introduction to Digital Marketing and Communication

Program Fees

Course fee: MVR 2,730 per month x 9 months